The Partnership Brings LIVESTRONG.COM and eHow into ClearPier’s Offerings, Expands Lifestyle Reach

Toronto, ON. – ClearPier officially announced today that they have partnered with Demand Media to be their exclusive Canadian representative. The partnership brings prominent publishers LIVESTRONG.COM and eHow into ClearPier’s premium site-list, expanding the premium performance marketplace’s lifestyle reach.

“Demand Media is pleased to be partnering with ClearPier. As an innovator in Canada, ClearPier is uniquely positioned to serve Demand Media’s sites well across programmatic, direct and sponsored content channels,” commented Daniel Bornstein, SVP, Media Monetization and Operations.

On the media side, Demand Media owns two highly rated sites; eHow and LIVESTRONG.COM. eHow is a top ranked site for home and LIVESTRONG.COM is a top five site for healthy living. According to comScore, in May 2016, eHow had 18MM unique monthly users in the US and 1.85MM in Canada and LIVESTRONG.COM had 27MM unique monthly users in the US and 3.5MM in Canada. As a leading comScore publisher, Demand Media is a pioneer in the programmatic space and also an innovator in the sponsored content space with its publisher studio (studioD).

“We’re very excited about ClearPier’s partnership with Demand Media,” said Sunil Abraham, ClearPier Co-Founder and CEO. “This partnership is going to offer advertisers the opportunity to reach quality audiences on highly influential publishers, particularly across the health, fitness and lifestyle categories.”


[sgmb id=”1″]

Media Contact
Jenny Duong
Marketing Manager

About Demand Media

Demand Media, Inc. (NYSE: DMD) is a diversified Internet company that builds platforms across our media (eHow and and marketplace (Society6 and Saatchi Art) properties to enable communities of creators to reach passionate audiences in large and growing lifestyle categories. In addition, Demand Media’s custom content (studioD) and diverse advertising offerings help advertisers find innovative ways to engage with their customers. For more information about Demand Media, visit

Demand Media
Jill Angel
EVP, People